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Why Valentine’s Day Chocolate Boxes Are Popular?
Boxed chocolates have become synonymous with Valentine’s Day. In fact, as of Feb. 14, Americans purchased approximately 58 million pounds of chocolate. It’s a classic tradition that has become an iconic symbol of love. But since when do we like to show our love with a box of chocolates?
Considering the long history of chocolate – dating back to 450 B.C., when the Mayan, Aztec, and Olmec civilizations made drinking chocolate – the concept of eating chocolate candy is a relatively new one. Throughout the 17th and 18th centuries, the culture of drinking chocolate became increasingly popular throughout Europe.
Although Valentine’s Day and the connection between St. Valentine and love were first mentioned in 1382 in Geoffrey Chaucer’s poem “The Council of Foul Play,” the holiday was not commercialized until the Victorian era. In the 1830s, people began celebrating Valentine’s Day with cards, gifts, and favors – the imagery of hearts, roses, and Cupid were associated with the occasion.
Custom Valentine’s Day Chocolate Box
In England, the Cadbury family was not only known for selling tea, coffee, and drinking chocolate; throughout the 1800s, they also gained prominence and wealth with their chocolate innovations. Richard Cadbury and his brother George Cadbury took over the company in 1861 with a mission to improve the recipe for drinking chocolate.
In 1866, they developed a unique process to remove the cocoa butter from the beans, resulting in a smoother, more enjoyable chocolate drinking experience. But Cadbury Brothers received a different kind of chocolate – what should they do with the unused cocoa butter extracted from the cocoa beans?
Back in 1861, the same year Richard and George took over the Cadbury business, the company developed Fancy Boxes, as the name implies – beautifully decorated boxes filled with chocolate. So, using excess cocoa butter, Cadbury created a new “edible chocolate” and in 1868 decided to sell it in the form of a heart-shaped chocolate box, the perfect gift for Valentine’s Day.
Red Heart Shaped Gift Box with Bow Knot
The valentine’s day candy boxes were so ornately designed, with cupids, hearts, roses, and romantic imagery, that people often kept them long after the holiday, using them to keep heartfelt mementos and love letters. Cadbury’s Valentine’s Day boxes were an instant hit, and since then, heart-shaped chocolate boxes have become part of the holiday custom.
Over the next century, the idea of Valentine’s Day chocolate boxes was remixed, updated, and reinvented. Today, you can buy seemingly any treat in the holiday’s iconic heart shape. But nothing compares to a beautifully decorated box filled with a selection of sweet treats to share with your loved one.
If you love someone, you’ll buy them chocolates if it’s February 14. And while you can buy them any chocolate, nothing says Valentine’s Day louder and clearer than an array of chocolate candies in a festive, heart-shaped chocolate box. The heart-shaped chocolate box eliminates the possibility of ambiguity: these aren’t just ordinary chocolates; these are the chocolates of romantic love.
It’s a logical pairing. Hearts are associated with romantic love. Chocolates are associated with romantic love.
If you want to get more information about the valentine’s day chocolate box, welcome to contact us today or request a quote.